Welcome!

I'm Farizah Naeem,

[FAR-is-ah] [na-eem]

a student at Wilfrid Laurier University, where I'm pursuing a major in User Experience Design and a minor in Psychology.

Currently, in my 3rd year, I'm passionate about creating meaningful and intuitive experiences that connect with people.

Highlights

1/5

Participated in UXPA 2024 in Fort Lauderdale, Florida, from June 24-27, as a proud recipient of the Scotiabank Experiential Prize. This experience provided me with an invaluable opportunity to engage with industry leaders, expand my knowledge of cutting-edge UX practices, and network with professionals dedicated to advancing user experience design.

Participated in a month-long cultural exchange program in China from July 3-28, 2024, where I joined a group of six students to represent and promote Wilfrid Laurier University. This experience allowed me to immerse myself in Chinese culture, engage in meaningful cross-cultural dialogues, and showcase our university's values and academic excellence to international peers and partners.

1/7

uXperience Design Jam

1/9

Participated in a day-long Design Jam sponsored by SunLife at Stratford on Nov 2, 2024, where I collaborated with a cross-functional team of six to develop conceptual designs and solutions for financial fluency. Utilized Figma to create user personas and wireframes, participated in whiteboarding sessions, and incorporated user insights for iterative design improvements.